For Lovely Rita

I saw this [Gilda] when I was 10 or 11, I had some sort of funny reaction to her, I tell you! Me and my friends didn’t know what to do about Rita Hayworth, and we didn’t really understand what George McCready was doing to her. Can you imagine? Gilda at age 11. But that’s what we did. We went to the movies. Martin Scorsese.

Rita in 1945.

Rita and Glenn in The Loves Of Carmen (1948).

Gilda

Rita, circa 1940’s.

Rita in slacks, c. 1942.

Rita Hayworth poses for LIFE magazine, c. 1945.

1941

1940’s

Rita Hayworth on a Royal Crown Cola ad, c. 1946. 14/30 vintage ads.

Miss Hayworth for Max Factor, c.1943. 13/30 vintage ads.

Rita Hayworth and Fred Astaire advertising cigarettes, c. 1942. 12/30 vintage ads.

11/30 vintage ads.

1941